The impact of this startup ecosystem goes well beyond the jobs created at each company. For instance, Apple now has 164,000 employees but the total number of jobs created in the U.S. throughout its supply chain is well over 2 million including 450,000 jobs through U.S. based suppliers and 1,530,000 jobs attributed to the Apple App Store. And beyond Apple’s $385 billion in annual revenue, the Apple App Store ecosystem facilitated $1.1 trillion in developer billings and sales in 2022, comprised of $910 billion in total billings and sales from the sale of physical goods and services, $109 billion from in-app advertising, and $104 billion for digital goods and services. Additionally, new analysis from the Progressive Policy Institute found the iOS app economy now supports more than 4.8 million jobs across the U.S. and Europe, with approximately 2.4 million in each region.1
Comparing the top 100 companies on the 1960 Fortune 500 list to the list in 2020, only 17 made both lists. Change and churn is constant in our economy, and new companies are the lifeblood of the renewal process. Our investments are the catalyst and essential for bright future.
1Per Apple Press release May 31, 2023